An interview with Dilan Ustunyagiz

Hello and welcome to another Vinnter staff spotlight, where this time it’s the turn of Dilan Ustunyagiz who has some fascinating perspectives when it comes to cultural differences between countries, life as a professional woman in 2021, and much more besides.

Dilan in Brunnsparken, Göteborg

What was life like growing up in Istanbul and how does the town where you were raised compare to where you live now? 

Living in Istanbul, in such a big city with a 15.5 million population has both its pros and cons. I like the options big cities offer. Yet, having a busy working schedule, 24/7 traffic and lack of accessibility, and lack of breathable places accelerates your stress level after a while.

Moving to Gothenburg for my master’s education, the first thing I said to myself when I landed in was, “I can breathe here.” I love how green* Gothenburg is. Although, it’s significantly smaller than Istanbul, I found Gothenburg more people oriented. It feels like the cities are built for people in Sweden. It’s a relatively small city for me, yet I find it cozy, walkable and, most importantly, safe here. There might not be as many options as big cities offer here, yet it’s accessible.

* Gothenburg is indeed a super-green destination. As Sweden’s second largest city, the metropolis has a global reputation for pushing environmentally friendly and sustainable solutions.

Such is Gothenburg’s devotion to green technology and developments that in 2020 it was named the world’s most sustainable destination for the third year running.

 Can you tell me a little about your time in Istanbul with Accenture and how this compares to working in Sweden.

Turkey is a highly hierarchical country* which is reflected in its work culture as well. Titles matter a lot. You cannot easily reach out to even your own company’s CEO. Especially as a junior professional, you have no right to question or choose what you want to do. I am a curious person, and I cannot be motivated without knowing ‘the why’.

Sweden has a very flat structure. Knowing that I am listened to, no matter where on the corporate ladder I am, is empowering. Swedish culture of valuing people creates a very human work environment.

There’s a culture of work-life balance, there’s less ego and more of a focus on common goals, which just eases the work.

When it comes to leadership style, although it depends a lot on company culture and individuals, I believe all the above headlines contribute to having a more trust-based leadership as general practice in Sweden. Seeing I am listened to and heard, trusted, and valued in Sweden motivates me to go that extra mile.

* Almost all decision making in Turkish businesses is centralized to a few high-level executives. It’s not unusual to have to wait for an answer for a protracted period of time while a decision maker is tracked down to give their seal of approval.

Why did you move to Sweden?

Turkey is a patriarchal country. It is way behind Sweden when it comes to gender equality*. Women are not physically safe whenever, wherever and that’s only the tip of the iceberg. Discrimination, and verbal abuse are a daily practice towards women, and the lack of value given to women affects you, kills your confidence, and your faith in yourself.

Another point is economic instability. Even if you have a good degree and a well-paid job it’s hard to save, travel, or build for your future.

When it comes to professional concerns, work culture in Turkey was exploitative rather than empowering. I remember telling myself, “This can’t be my life,” after finally getting home at 11pm from work, hardly even finding the energy and time to take a shower, since I needed to wake up at 6am in the morning and go back to a job where I am not appreciated and valued.

* Sweden tops the European Institute for Gender Equality Gender Equality Index 2020, with a gap between it and second place Denmark of 6.4% – the biggest gap between any two consecutive ranks on the whole index.

The World Economic Forum Global Gender Gap Index ranks 156 countires and is built on a framework of women’s economic participation and opportunity, educational attainment, health and survival, and political empowerment. In the latest report, Sweden sits at number five while Turkey languishes way down at 133.

Turkey recently caused international concern by announcing its withdrawal from the Council of Europe Convention on Preventing and Combating Violence against Women and Domestic Violence (Otherwise known as the Istanbul Convention).

What made you stay in Sweden and what made you choose Vinnter as your employer.

What I like the most about Sweden is the human focus, both in social and professional settings. Everything is designed for people and serves people, which shows the value Sweden gives to people. Although no place on earth is fully equal, Sweden values what I have to say as a non-Swedish junior woman in business. Being listened to, heard, and valued in Sweden has been empowering me and I feel this country is helping me reaching my full potential.

Yet, finding a permanent job was honestly wearying. Although myself and all my network believes in my capabilities, there’s still much subtle discrimination and bias towards non-Europeans. Sweden has come a long way when it comes to gender, yet when it comes to racial equality* there’s still far to go in my experience.

I have been looking for a permanent contract for the last three years and last year I applied for approximately 900 jobs. I eventually managed to get couple of offers and I believe this is where Vinnter showed its difference. I loved how human they were in the recruitment process. They were not looking for a particular resume but a particular person. How a company interviews candidates tells a lot about the company and its culture.

Now that I have been working at Vinnter for a couple of months, I see that it was definitely the right choice and worth all the job-seeking stress.

* According to the Organization for Economic Cooperation and Development, Sweden has the most segregated labor market for people of a foreign background, regardless of education level, in the whole of Europe. Research by the European Network Against Racism has shown that skin color and ethnic/religious background has a significant impact on labor market opportunities in the country.

Why did you choose IT and leadership as your choice of work?

Historically, good leadership and workplace success are defined by masculine qualities such as competitiveness, assertiveness, and risk-taking. Yet, I see that the world is moving towards more feminine qualities when it comes to leadership such as flexibility, effective speaking skills, care for team members, attention to detail, patience, and intuition.

To me leadership is about understanding people, both your customers and employees, which you cannot accomplish without a human centric focus.

From my unappreciated human-centric approach towards leadership, which often is found to be weak, to my experiences with both control-based and trust-based work environments, I had been drawn to read and learn more about leadership.

Can you share a little about your experience as a young female professional in a very male dominated arena?

I wrote one of my master theses in “Decreasing percentage of women throughout the career ladder”. What I realized after interviewing 15+ senior women in business was that things don’t get easier throughout the career journey. To me, as a female, a foreigner, and a young professional working in male dominated area, people questioning my capabilities has always been a thing. However, I do not think I have experienced most of the reality, yet.

Historically masculine definitions of workplace success might not be in women’s favor. However, if we talk about today, I am happy about where I am. Although there are significantly fewer women in the company, both on the consultancy and client side, I see that I am respected, listened to, heard, and valued. I feel like I belong to the team.

Deconstructing historically masculine workplace definitions takes time and requires people with the right mindset. I see that people I am working with are in the same mindset as me and to me that’s what matters the most.

Final Thoughts

We hope you enjoyed this spotlight interview on Dilan Ustunyagiz. It’s always interesting and valuable to garner the insights of people from different cultures and backgrounds as they often reveal issues or perspectives that we, as natives to the country, are unaware of or simply take for granted.

Any sensible businessperson knows that having people from a range of backgrounds only serves to diversify the ideas and creativity you have available to you. And there’s no such thing as having too many ideas.

Thank you Dilan for taking the time to speak with us, and we sincerely hope you continue to find your time with Vinnter as rewarding and fulfilling as you have so far.

An interview with Hena Hodzic

Originally from Sarajevo in Bosnia, Hena Hodžić is currently based in the second largest city in Sweden. She takes a leading role within Vinnter as an electronics developer, and develops software for embedded systems.

In this interview, we discuss her origins, her active role with Vinnter, and her aspirations for the future.

Hena by the fountain along the Avenue of downtown Göteborg, Sweden

What was it like, growing up in Sarajevo — and how does it compare to Sweden?

“I was born and raised in Sarajevo which is the capital city of Bosnia and Herzegovina. As a child I always liked spending winter holidays skiing or ice skating, since we have a lot of mountains all around Sarajevo. Summers in Sarajevo have always been really hot, so I usually spent them at the swimming pools playing with my friends.”

The capital and cultural centre of Bosnia and Herzegovina lies in the Miljacka River valley at the foot of Mount Trebević. The first city in Europe to have a tram system, Sarajevo is the only city in the world that has mountains within a 30 minute distance from its urban centre.

“In Sarajevo I was always surrounded by friends and family and there was always something to do. When I moved to Sweden, I initially lived in Västerås which, in comparison with Sarajevo, has a really different lifestyle. It was a huge change for me. I also got the impression that Västerås is mostly a city for families and it is a really peaceful area.”

One of Sweden’s oldest cities, Västerås is the largest inland port in the country. It’s known as The Cucumber City, due to large scale cultivation of this popular salad ingredient since the 18th and 19th centuries. In line with Hena’s observation about Västerås being a family-friendly zone, the Erikslund Shopping Centre on the outskirts of the city is a major attraction. Until 2015, it was Sweden’s biggest shopping mall. Västerås is also the centre of Sweden’s electrical industry.

Why did you move to Sweden?

“Initially I moved to Sweden because of my studies. I finished a Bachelor’s Degree in Automatic Control and Electronics on the Faculty of Electrical Engineering in Sarajevo, and started my Master programme in the same field. During my final year I got the opportunity to be an exchange student in Sweden. I thought it was a great idea that could be a big step in my career — and a great opportunity for my development and experience, so I accepted it.”

Hena did not regret her decision.

“Sweden exceeded my expectations. It is a really beautiful country, the people are amazing, and I really like my life here. Sweden has a unique lifestyle, really delicious food and a lot to offer, so I am trying to find time to explore it as much as I can.”

When she finished her Master programme at the university in Västerås, Hena started looking for a job in that area, but also spread her search net to bigger cities like Stockholm and Göteborg.

“I decided to move to Göteborg — firstly because I really liked the job offer I got, and also I was attracted by the great energy, engagement, and way of working of my team. Besides that, Göteborg is a really big and beautiful city, and I am still trying to explore it as much as I can. I think I like it very much because it somehow reminds me of my home town. Sometimes it makes me feel like I am home — maybe because of the ‘busy feeling’ that you get when you see the crowded city and everyone is hurrying somewhere.”

Göteborg is the second-largest city in Sweden, after Stockholm. It was initially named Göteborg in a charter of 1621, and at the same time given the German and English name Gothenburg. Globally, the city is twinned with several urban areas including Chicago in the United States, Oslo in Norway, Kraków in Poland, St. Petersburg in Russia, and the Nelson Mandela Bay Metropolitan Municipality in South Africa. The city also plays host to the world’s largest youth football tournament (the Gothia Cup), and Europe’s biggest basketball tournament for young people, the Göteborg Basketball Festival.

What made you stay in Sweden — and what made you choose Vinnter as your employer?

“For me, Sweden is a nice and beautiful country which offers many things, and it is basically a place where I feel comfortable and see myself.”

Hena especially appreciates the way that people in Sweden encourage each other in an unselfish manner. Their approach to life is group oriented, with people going out of their way to help each other achieve their goals. In the calm and peaceful atmosphere of the country, life in Sweden is about focusing on yourself, but also on the environment.

“I chose Vinnter because I really liked their positive energy and way of working, from the first time I met them. I enjoy collaborating with my coworkers because they are supportive, always willing to help, and committed — which for me makes them a perfect fit.”

Why did you choose electronics, IT, and software as your line of work?

“When I was a child, my favourite subject in school was math. My wish was to go to some university where I would need math a lot. On the other side, I liked spending days with my dad, working on some electronics, watching him fixing computers and teaching me. So, when it was time for me to choose a university course, the Faculty of Electrical Engineering was my obvious choice — and that is how it all started.”

Hena’s father was a major inspiration for her in choosing this field of education. He is also an electrical engineer, and was always there to help whenever Hena was stuck — whether it was regarding software or hardware. 

I hear you have 2 masters degrees. What made you choose those two specific subjects? And in hindsight, are you glad that you did?

“First of all, yes, I am really glad to have chosen and finished both of them, because they combine and unite everything I really wanted to learn! I started with Automatic Control and Electronics, which is mostly about hardware and just a little bit about software. Then I chose the Intelligent Embedded Systems field where we learnt more about software for certain hardware.”

Hena by the canal in Brunnsparken, Göteborg

At Vinnter, Hena Hodžić takes a role as an electronics developer. In this capacity, she is keenly involved in hardware development steps that can range from initial product specification to design hand over for final production. In today’s challenging consumer market, she must routinely design electronics platforms to meet strict technical requirements, and the demand for more compact and ever more powerful devices. This requires Hena to work in close collaboration with other technicians, developers, and specialists, who come from a diverse range of backgrounds. 

Hena is also tasked with developing software for the embedded systems that she creates, or that someone else has created. Embedded systems are the software and operating systems permanently installed in devices that can range from everyday commodities like mobile phones and toasters, to industrial robots, medical diagnostic hardware, and systems for the military and aerospace sectors. In all applications, embedded systems have to be reliable, and operate in a predictable manner.

What are your ambitions and goals?

“I think we never stop learning and facing new things — especially in this field. Therefore my most important goal is to do what I really love, and that is taking place in hardware as well as software development.”

Active commitment and involvement in her work gives Hena the energy and strength to become a better engineer every day. This also enables her to grow and learn as much as she can, to try new things, face new challenges, and keep improving and developing — both personally and professionally. Being surrounded by a supportive team and working in a pleasant atmosphere help to make this possible.

Can you share a little about your experience as a young female professional in a very male dominated arena?

“I must say that at the beginning of my studies it was a little bit awkward for me. But then eventually I stopped thinking about it and started chasing my dreams. This is where I see myself, what I really love, and where I enjoy working. Moreover, my male colleagues at the university and also at work are really kind and ready to help anytime. So I have never faced any problems regarding this issue. I am fully satisfied with my career choice and I have never regretted it.”

Dilan Ustunyagiz

Dilan believes that to be able to create value in today’s saturated markets, an unconventional cross-field perspective is needed, which is where the real creativity lies. That said, she has been training herself across fields. She holds a BSc in Industrial Engineering, BA in Media and Visual Arts, and MSc in Entrepreneurship and Business Design. As a devoted lifelong learner, she holds certificates across different topics from Politecnico di Milano, Tufts University, and Harvard University.

Akin to her educational background, she also has a colorful professional background. It ranges from project management in education and government relations to service development in banking, as well as experience from business development in the transportation industry.

Steered by a curious and human-centric nature, she is keen on creating and claiming value hands-on anywhere technology meets business and analytics meets strategy.

Erik Manfredsson

Erik is a dedicated collaborator who puts the team’s progress firsthand. Coming from a banking background, he has gained extensive interpersonal skills and a profound understanding of attending customer needs, which he now uses to create a great end-user experience. 

Erik finds the creativity of problem solving the most engaging part of his job and thrives in a flexible and dynamic work environment.

Being a goal-oriented person, he likes to take on challenging tasks to continue to develop his technical abilities. One of his biggest motivators is the continuous learning the job offers, which is why software development quickly has become a big passion of his.

His experience in software development stems from high-level languages such as Java and Python, as well as server-less cloud solutions.

Carlos Delgado

Carlos is passionate on creating products that can solve real problems. 

In the last two years he has been working on Web and Mobile applications. He has extensive experience within product development of wearable technologies. After having run his own IT business for a couple of years, he decided to change career as a coder.

His main tools are Javascript and libraries and frameworks related to it.

Carlos is always eager to learn new things, and loves to improve the work environment by bringing positive values to the team.

Other interests of his are blockchain and smart-contracts, which is becoming a crucial part of developing connected things.

Wouter Dankers

Wouter is an enthusiastic and driven person who is eager to learn and experiment with new technologies. He received his M.Sc in embedded and intelligent systems from Halmstad University, Sweden and his  B.Sc from the Katholieke Hogeschool Kempen, Belgium. Wouter is an experienced and versatile software engineer who takes great pride in writing well functioning and clean code that scales and ages well.

In his free time, Wouter likes to tinker around with his pet projects, ranging from embedded systems to web design. When Wouter is not tinkering around he likes to spend time outside. 

If you want to know more about Wouter and his experiences, take a look at his profile on LinkedIn.

Linus Nibell

Linus is a technical person with an eye for complexity and system architecture. He always strives to learn and understand more how systems works and communicate.

He strongly believes in quality in all aspects, which reflects how he views software development. For him it is not necessary to build the perfect system, but the right system for the job.
One other aspect of his ways of working is being a key player and see which kind of pattern or strukture suits the task best.

Linus is not afraid to fail and learn from it. For him the value of a happy customer and great product for the job is higher.

Servitisation: Benefits And Best Practices

Servitisation is a complex-sounding word that encapsulates a simple idea: shifting from a reliance on products as a driver for economic growth, to an emphasis on delivering services that complement a particular product, and give the consumer a more rounded package.

So instead of focussing on selling new products, servitisation concentrates on giving the consumer the outcome that they would associate with a product — in terms of what it can do, how its top level of performance can be sustained, and through the addition of value adding features or services that expand upon this performance in various ways.

Why Servitisation Matters

Makers and sellers of goods must now operate in an environment that’s in a continual state of disruption, due to technological advancements and product or process innovations. In this climate, the challenge is to find new ways to differentiate your brand, and to adjust your product line or portfolio so as to remain competitive.

Products in today’s market also face the risk of quickly becoming commodities, as customer behaviour and expectations alter, the actual lifespans of products decrease, and pressures increase from a global market in which access to information and intellectual property make it easy for players to replicate items — in turn making it difficult for producers to distinguish their own offerings from the rest of the pack.

Historically, manufacturers have traditionally been responsible for providing the hard goods, with the consumer taking responsibility for ongoing maintenance and repairs. However as consumers have become more aware of the possibilities offered by new materials and fabrication techniques, there’s no longer a viable demand for products that require constant repair.

A sustainable business model for these times is one that benefits both manufacturer and consumer, and keeps their interests in line with each other. The shift from a product-oriented strategy to one that’s based on services can accomplish this in a number of ways.

You might for example add a service like maintenance or monitoring to an existing product. Making products available to consumers on a rental basis would be another strategy. Or you might offer a service-based alternative to the simple product itself, with expertise and consulting to perform the functions that the customer initially bought the item to accomplish.

The classic example of servitisation in this sense is the “power by the hour” policy adopted by Rolls-Royce in the dispersal of its jet engines — a model that gives consumers the product, together with an ongoing maintenance and monitoring programme and related services. The pay-per-copy service that Xerox offers is an example of another type, with the company maximising on the results of what its products can achieve.

The Benefits That Servitisation Offers

Over the last decade, the value found in production alone has been declining, while the value contribution derived from services has been on the rise. Market analysis also indicates that services lead to increased revenue while also having higher profit margins than selling products. Manufacturers who can make the shift to providing innovative and worthwhile services alongside their products therefore stand to capture more of their customer value.

Due to the long-term connection with consumers that ongoing service provision makes possible, servitisation offers organisations a more continuous revenue stream, and greater financial stability. Over time, opportunities to sell additional products or services may come to light.

The extended interaction with customers also facilitates the nurturing of good relationships, and fosters customer loyalty. This aids in customer retention — one of the foundation stones for economic success.

By packaging both a product and a set of relevant services, the servitisation model enables manufacturers to market a complete solution to the customer’s requirements. This generates revenue for the organisation from both the product and solution sides, while giving consumers the complete offerings that they expect and desire.

Putting Servitisation Into Best Practice

Embracing servitisation requires an initial change in mind-set at the level of the organisation. Rather than viewing yourself as either a product manufacturer or a service provider, the trick is to establish and maintain the optimum balance between the two sets of activities.

Making the switch will result in changes that affect the entire organisation, both in its operational and commercial aspects. In all likelihood, the organisational focus, procedures, and structure will alter in significant ways, and it’s important to communicate and manage these changes effectively.

One way of handling this is to set up a dedicated change management team, which takes responsibility for situational monitoring, developing strategies for implementation, making adjustments as necessary, and communicating the results to all stakeholders in the enterprise.

Staff training should also be a part of the transition. Training programmes should address new methods and modes of delivery for services, customer interaction, how to access and use the knowledge bases connecting products and services, etc.

Since servitisation is a customer-centric endeavour, it’s important to monitor customer data, and to keep an eye on trends in consumer behaviour and expectations. An awareness of customer requirements and pain points will empower you to adjust the nature of your service offerings, so that they remain relevant and unique.

From a financial perspective, it’s important to assign the expenses resulting from the sale of various services to relevant business functions, and to adopt relevant metrics or performance indicators to keep track of these flows of funds.

In some instances, the organisation may have to make financial provisions not only for the costs associated with maintenance, but also for any penalties specified in risk sharing contracts. Wherever possible, financial obligations should be at least partly transferred to the supply chain, through the design of contractual agreements that formalise reliability and quality requirements. Here, it may be necessary to implement performance management processes that can assist your suppliers in sticking to their contract requirements.

Maintenance and monitoring are two core requirements of the servitisation economy, and to implement them successfully, it’s crucial to have the right technologies available. Predictive maintenance analytics and technology are particularly useful in this regard. Technologies like digital twins and virtualisation enable manufacturers to optimise the design of their equipment and facilities, along with production and maintenance processes.

In addition, sustaining an effective flow of information across the supply chain may require a software platform that enables scalable and real-time performance monitoring, with advanced machine learning algorithms for process automation. This becomes particularly relevant for servitisation implementations involving connected technology and devices.

At Vinnter, we provide our customers with highly skilled and experienced teams of software and business developers in the area of connected things. Our activities cover applications ranging  from electronics design to the development of cloud services and mobile applications.

Even more important for success is the user and business perspective on an idea. Therefore we also have people skilled in asking the hard questions of why. If we know about the why it is so much easier to find out the how and what, which leads to whom and when.

If you would like to know more about how Vinnter can assist in your servitisation efforts, get in touch with us.

Why The Future Of Smart Connected Things Is Tiny Machine Learning


by Gustav Evertsson, Vinnter AB

Tiny machine learning or TinyML is altering the shape and nature of the machine learning landscape.

During the last two decades we have seen a boom in machine learning like never before. As a technology, machine learning is actually much older than that. Recently however, some major research projects like Long short-term memory networks, ImageNet, and the introduction of GPUs have made machine learning a feasible option for many problems. Faster internet connections and larger and larger memory devices (both for storage and ram) have also been making the data needed to train machine learning models more available. Companies like Google, Amazon, Facebook, and others have in many cases been open with the technology they originally developed for in-house use cases, and are now driving the development of new machine learning algorithms in many different ways. Cloud providers now also offer machine learning environments, making it very easy for organisations to both get started with the technology, and to scale up when needed.

In parallel with this we have also seen a growth spurt in the internet of things, with computing power becoming cheaper and less power hungry, so that it now can be added to a wide range of things to make them smarter. In the IoT boom we have also seen how sensors of all kinds can be used to monitor a diverse range of conditions — for example the environment, our own health, or the device itself.

The standard way to handle all this data has been to send it to the cloud for processing. However, because bandwidth is normally expensive or limited in scope, and sensors can normally generate a lot of data in a short time, most of this information is lost in transit. But if machine learning data analysis can be applied more locally to IoT devices, these losses may be eradicated, and new possibilities can open up.

These two technologies are now combining into what is called tiny machine learning (TinyML) — an environment in which the processing power is now sufficient to run machine learning models even in small power constraint applications, together with direct access to sensor data. On the software side, improvements in machine learning models have not only extended their capabilities, but also made them more efficient when applied to the simpler tasks more often associated with IoT devices.

TinyML Processing

The algorithms used in tiny machine learning are in essence much the same as those in traditional ML operations, with initial model training typically occurring on a local computer, or in the cloud. After this initial training, the model is condensed to produce a more compact package, in a process called deep compression. Two techniques often employed at this stage are pruning and knowledge distillation.

Once this distillation is complete, the model is quantised to reduce its storage weight, and to convert it to a format compatible with the connected device. Encoding may also occur, if it’s necessary to further reduce the size of the learning model.

The model is then converted into a format which can be interpreted by a light neural network interpreter, such as TensorFlow Lite (TF Lite).

TensorFlow by Google is one of the most popular machine learning libraries, and in 2017 TensorFlow Lite was released, targeting mobile applications. TensorFlow Lite Micro (released in 2019) targets even smaller microprocessor applications. These two platforms have made this process of shrinking the model to fit embedded devices a lot easier. It is now possible to

develop and train machine learning models on high performance desktop or cloud machines, then deploy them on embedded platforms while still using the same API.

Edge Processing For TinyML

As IoT devices and applications become more integrated with mission and business-critical use cases, the response time from information processing at data centres or in the cloud will not be quick enough. There may also be situations where hundreds of IoT sensors need to connect to the cloud simultaneously, creating network congestion.

Processing the data at the edge gives several benefits. From the point of view of privacy and data protection laws, auditing and compliance are much easier to handle when the data does not leave the device. Securing the information is also easier, because it can be very short lived when it is consumed as soon as it is read from the sensor.

Guaranteeing Energy Efficiency For Tiny Machine Learning

In many cases, processing data locally at the network edge consumes a lot less energy than transmitting it to the cloud or data centre, so battery life can improve. Some TinyML devices are capable of operating continuously for a year, running on a battery the size of a coin. This introduces options for remote environment monitoring applications in areas like agriculture, weather prediction, or the study of earthquakes.

Network latency can also be reduced, when the data does not have to be transmitted back and forth to the cloud. For example augmented reality is data-intensive, and it becomes very noticeable if there is a delay in the video processing.

Looking into the future, the cost in power is expected to continue to go down for CPU and memory, but not for radio transmission, where we seem to be closer to the physical limit of how much data per Wh we can send. This will only make the case for tinyML stronger in the future, where we will likely see ultra low power ML devices running for years on small cell batteries,  and needing to transmit data to the cloud only when anomalies are detected. We are also beginning to see microprocessors specific for machine learning applications, like the Syntiant NDP100 with a footprint of only 1.4 x 1.8mm, and power consumption of less than 140 μW while still doing voice recognition. Another example is the Edge TPU by Google, an ASIC chip made to run ML models while still only consuming a few watts of power.



Hena Hodzic

Hena is extremely positive, curious, brave and driven person who is not afraid to try different things, experience new challenges and embrace knowledge.  She has been attracted by electronics and technology since she was a child and is still highly motivated to improve her skills and learn more in that same branch.

She was born in Sarajevo where she finished her  degree in the Master Programme on department for Automatic Control and Electronics. After that she came to Sweden where she finished Master Programme in Intelligent Embedded Systems. As she is holding two master’s degrees in different areas, one of her advantages is good understanding of both hardware and software.

In her opinion the desire to learn something accompanied by pleasant atmosphere and surroundings are enough for success. Hena puts high demands on herself and her inspiration lies in the famous quote: “I have not failed. I have just found 10 000 ways that won’t work.”. With her great ambitions and support from excellent Vinnter team there is no doubt that she will reach for the stars and become an excellent team player and engineer.